Colorado Spends Big Bucks on Campaign to Stop Stoned Driving [VIDEO]
Subscribe to TRI-102.5 on
CDOT unveiled TV ads yesterday in an effort to stopped stoned driving. The ‘Drive High, Get a DUI‘ campaign comes with a million dollar price tag.
While the ads are amusing, they feature the stereotypes we’ve all seen ‘overacted’ in movies and on Saturday Night Live. Seriously, if these characters do anything, it’s to ridicule medical marijuana patients and responsible pot smokers, not to mention us aging baby boomers who have daily memory lapses in basics like:
‘Where DID the car keys go’, ‘I had that grocery list a minute ago’, and my favorite, ‘What was I saying?’
It’s the state’s first effort since marijuana was legalized in 2012 to remind drivers that pot should be treated like alcohol and not used before driving. I’d like to hear what you think in the comments below.
See more in the Loveland Reporter Herald