Swift dons a cascading crimson gown in her ad for the scent, which pictures her sitting in a deep scarlet chair in a garden. The perfume bottle is red and also sports charms that Swift reportedly picked out herself, including a leaf, a bird (perhaps a nod to the Mockingjay of ‘The Hunger Games’?), a crystal and a flower.
“I love the look of my ad,” Swift gushed to PEOPLE. “I’m wearing this amazing gown that I loved as soon as I put it on. It’s a classic look, and that’s been my recent style obsession. Anything classic and timeless.” Sounds like she may be influenced by Jackie O. That’ll happen when you’re dating a Kennedy!
Speaking of dating, Swift described Wonderstruck Enchanted as not just the next phase of her fragrance line, but also as inspired by the next phase of a romance. “Wonderstruck Enchanted is the next chapter in the story of my Wonderstruck fragrance,” Swift said. “Wonderstruck is about that moment when you instantly feel a connection to someone, but then there’s that feeling of being completely enamored — enchanted — when you know a little more about that someone and still feel that strong connection.”
The scent, which will sell for $49.50 to $59.50 (there’s also a $29 body lotion) has notes of wild berries, flowers, passion fruit, white musk and vanilla. It hits shelves in September, just in time for back-to-school shopping and close enough to the holidays to be a stocking stuffer. We have a feeling Swift’s next strong connection will smell like cold, hard cash.
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