Lady Gaga is in Las Vegas for the Consumer Electronics show where she unveiled her collaboration with Polaroid.


The line, called Grey Label, comprises the GL10 Instant Mobile Printer, the GL30 Instant Digital Camera, and a pair of fierce electric sunglasses that bear the unmistakable stamp of Polaroid’s Chief Creative Officer, who models the eyewear.

The GL20 Camera Glasses record pictures and video of what you’re looking at, then display the images outwardly on embedded LED screens. It’s all captured on a USB earpiece for offloading later, and you can upload video content to the glasses too.